Exploring New Channels

Change is a constant; the pace of change in media, communications and commerce is especially swift. Just consider: mobile devices, podcasting, iTV, peer-to-peer, social networking, social shopping - interactivity is changing our world every day.

Nurun continuously monitors consumer and technology trends, to assess how they can be leveraged for our clients' benefit. To stay ahead of the curve, Nurun maintains a research lab that operates among its offices in North America, Europe and Asia. The lab is mandated to explore and strategize the impact of new and emerging trends and technologies.

We further broaden our perspective through a number of strategic partnerships with leading Web and e-commerce technology companies like Macromedia, Microsoft, IBM, and FatWire; media companies like Google and Yahoo!; marketing technology companies like DoubleClick and YesMail; mobile service providers; and others to work together to push the limits of today's interactive marketing infrastructure.

We also maintain fruitful partnerships with leading research organizations and initiatives such as the Georgia Institute of Technology's Mobile Technology Lab, the Society of Art and Technology in Montreal, and the Quebecor Media iTV.