Jacques-Hervé Roubert
President and Chief Executive Officer
Jacques-Hervé Roubert was appointed in September 2000 as president and CEO of Nurun, a Quebecor Media company specializing in interactive communications and technology services.
With more than 30 years of experience in advertising strategy, branding and marketing, Mr. Roubert is recognized for building strong, long-lasting relationships with leading food, consumer goods, and retail companies.
To help major brands make the transition from the offline to the online world, Mr. Roubert founded Cythère in December 1995. A pioneering interactive communications agency with offices in Paris and New York, Cythère designed award-winning websites for major global brands such as Groupe DANONE, L'Oréal, Club Med, Bouygues, FNAC and Ricard.
To expand the agency's international reach, Mr. Roubert sold Cythère in January 2000 to Informission, a Quebecor subsidiary that later became Nurun Inc.
Mr. Roubert has an extensive background in advertising, marketing and media. In 1977, he joined Havas Conseil (now Euro RSCG) and was later named partner of this affiliate of Havas, a leading French publishing and multi-media firm. From 1986 to 1988, Mr. Roubert was director of development for the Paris division of Young & Rubicam. From 1988 to 1990, he served as general manager of Boulet, Dru, Dupuy, Petit (now TBWA), a communications and advertising consulting agency. Until 1995, Mr. Roubert was general manager of Groupe France Young & Rubicam.
Mr. Roubert is a graduate of ESSEC Business School (École Supérieure des Sciences Économiques et Commerciales), one of Europe's largest business-management schools, located in Paris.
With more than 30 years of experience in advertising strategy, branding and marketing, Mr. Roubert is recognized for building strong, long-lasting relationships with leading food, consumer goods, and retail companies.
To help major brands make the transition from the offline to the online world, Mr. Roubert founded Cythère in December 1995. A pioneering interactive communications agency with offices in Paris and New York, Cythère designed award-winning websites for major global brands such as Groupe DANONE, L'Oréal, Club Med, Bouygues, FNAC and Ricard.
To expand the agency's international reach, Mr. Roubert sold Cythère in January 2000 to Informission, a Quebecor subsidiary that later became Nurun Inc.
Mr. Roubert has an extensive background in advertising, marketing and media. In 1977, he joined Havas Conseil (now Euro RSCG) and was later named partner of this affiliate of Havas, a leading French publishing and multi-media firm. From 1986 to 1988, Mr. Roubert was director of development for the Paris division of Young & Rubicam. From 1988 to 1990, he served as general manager of Boulet, Dru, Dupuy, Petit (now TBWA), a communications and advertising consulting agency. Until 1995, Mr. Roubert was general manager of Groupe France Young & Rubicam.
Mr. Roubert is a graduate of ESSEC Business School (École Supérieure des Sciences Économiques et Commerciales), one of Europe's largest business-management schools, located in Paris.
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